Latest Case Study
Building an AI-Powered Tool to Transform How Journalists Learn to Pitch Solutions Stories
Know exactly what to build before you spend a dollar on code.
We help non-technical founders and domain experts turn uncertain product ideas into clear, buildable plans. Then we build them the right online product.
Services
WHAT WE BUILD
INDUSTRIES WE SERVE
Trends has grown 5x since we started working with Refact. The agency is so great that we decided to continue working with them even after Trends was launched. They are responsible for nearly 100% of all our engineering work.
Scott Garcia
Product Manager at Trends
Their project manager was among the best I've worked with. They completed every migration stage through production and testing, met deadlines, and handled 1,000+ article redirects without us needing to micromanage.
Ben Sullivan
Head of Digital, Keck School of Medicine of USC
Refact is great to work with in our complicated business. They launched a great-looking, functional site, and our overall engagement increased by about 20%.
John-Lawrence Smith
Publisher, Virginia Living
Why Us
Case Studies
WELCOME TO REFACT
Great software is built through iteration, not speculation. It takes product vision, strategic thinking, engineering discipline, and business judgment, working together, not in silos.
The hardest part isn't finding developers. It's knowing what to tell them to build. Most of the money lost in failed projects is spent building the wrong thing, not building it wrong.
We start by understanding what you're building and why, before development begins. We design so you can see and use your product before it's built. We build in close collaboration, making decisions together as we learn. And our partnership doesn't end at launch; we continue working together as your product evolves.
Over a decade ago, I had an idea for an internet business. I didn't know how to code, and that business failed, but I fell in love with building online products. Since then, I've helped over 100 founders and domain experts build online products with millions of users and dollars in profit.
I know what it's like to have an idea and fail to build it. I built Refact so other founders never have to go through that experience.
If you're building something you're excited about, I'd like to hear about it.
-Saeedreza
Insights
You will see the figure 70% bandied about in modernization discussions on X and Reddit with some regularity. It is the statistic for legacy projects that have gone awry, typically after a team has put together a system it did not really comprehend. While the number is more of a guide than an audited fact, […]
You will not see a Shopify theme project fail on the day of launch. The trouble comes three months down the line: the marketing lead is forced to open a ticket just to put in a new section, Lighthouse has the store at 48 after you have let a dozen apps in, and the team […]
When a store comes to grief after a replatform, it is rarely on account of the agency having made a poor choice in logo font. The hard numbers tell the story: 70 per cent of ecommerce relaunches will put you 3.5 times over budget, and 62 per cent of those that have failed in the […]
If you have a project in mind and need the right partner, tell us what you're thinking.
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